Flav is a carbonated, fruit flavored water beverage. The challenge was to appeal to a younger demographic while communicating the flavor of the water quickly.

I explored different typeface styles and graphic treatments each exploring the flavor and experience of drinking the waters. 

The team wanted show the unique quality of the bottle-can and clear water. To do this, I used a wrap to show the front and back of the can simultaneously.

These concepts were created while working at Capsule.