As Gulf Pacific Rice began to reevaluate its logo, the need arose for redesigned, updated, and premium packaging. The client wanted to express the high quality of its rice while communicating the unique story of each variety.

Each variety was expressed through focused color selection and intricate illustrations with gradients to highlight the beauty of the rice and create depth within the package.

 

 

This packaging and illustrations were created while working at Capsule for its client, Gulf Pacific Rice.